My interview with Tarul, Sandy, and Tejal – Founders of the Sanaya Set
What is the Sanaya Set?
The Sanaya Set is a seasonal collection of lifestyle products that we have carefully curated, to enhance your beauty inside and out. Our set of products are carefully picked from women-owned businesses and fair-trade companies. Every item in our collection aligns with our principles. Our goal for the Sanaya Set is to positively impact social justice while supporting women who are brave enough to pursue their passions. With every purchase you make, 10% of net proceeds will go to an organization that we highlight. Additionally, we highlight women who are making a difference in their communities through their commitment to social justice. For our recent collection, the Sanaya Set Winter 2018, 10% of our net proceeds will be going to Planned Parenthood.
What was the inspiration to create the Sanaya Set?
We came together with the realization that it is time to step up and do more for women. As first-generation South Asian women, our life experiences have shown us that feminism goes beyond gender. We believe in Intersectional Feminism, which is aimed at understanding overlapping identities and how these factors impact the way we experience oppression and discrimination. This includes race, class, ethnicity, religion, and sexual orientation. This is how the Sanaya Set was born- there is no time better than the present to use our voices. For ourselves, for our peers, and most importantly, for the girls of the future.
What is Social Justice x Self-Care?
Our mission is deeply rooted in being champions for social justice – racial equality, gender equality, equal access to healthcare, and economic justice are a few examples. We also believe that self-care is critical to maintaining the strength of this movement. This means being as kind to yourself as you are to others. Self-care to us means nourishing your mind, body, and soul, which is why we take a lot of care in curating items in the Sanaya Set.
How does the Sanaya Set Give Back?
The Sanaya Set gives back in multiple ways. In curating our products, we focus on predominate women-owned business, fair trade companies, and/or business that are committed to giving back. Additionally, each season, we choose a charitable organization that is aligned with our mission to highlight – 10% of our net proceeds from each set are donated to this organization. Our hope is that with each Sanaya Set, we can do the most good not just for the charities we support, but also for the women entrepreneurs who are brave enough to pursue their passions.
What is in the Sanaya Set Winter 2018?
Each of our boxes is made up of products from companies who are aligned with our mission. To provide an example, our Winter 2018 Set includes the book ‘We Should All Be Feminists’ by Chimamanda Ngozi Adichie - a New York Times bestseller by an award-winning author.
“Adichie offers readers a unique definition of feminism for the twenty-first century, one rooted in inclusion and awareness. Drawing extensively on her own experiences and her deep understanding of the often masked realities of sexual politics, here is one remarkable author’s exploration of what it means to be a woman now—and an of-the-moment rallying cry for why we should all be feminists” - Knopf Doubleday Publishing Group. The other items in our Winter 2018 collection provide similar representation for all women. To read about the other products in our box, we invite you to visit sanayaset.com to learn more.
Speak up for our diversity. Speak up in the face of hate. Speak up for equality. Shout for inclusion and love. We care deeply about the civil rights of all people. We believe teaching and understanding intersectionality will create a better future for all. And this is how the Sanaya Set was born- there is no time better than the present to use our voices.
With the great passion for style and social justice, we are proud to bring you the Sanaya Set- to make you feel beautiful inside and out.
Thank you for your support!
Love,
Tarul, Sandy, & Tejal
To follow the Sanaya Set and these amazing women see below:
Follow Sanaya on Instagram: https://www.instagram.com/sanayaset/Enjoy Sanaya Set blog: https://www.sanayaset.com/blog/
Sanaya Set Website: https://www.sanayaset.com/
Sanaya Set Facebook: https://www.facebook.com/thesanayaset/